Casey Watts, Author at Helix House

Casey Watts

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January 21, 2020

How to Do Keyword Research

Everyone wants to see their business or website on the first page of Google, right? With over half of the world’s population connected to the Internet […]
January 7, 2020

What is a Landing Page

A landing page is a page visitors interact with when they first reach your website. Easy, right? On the surface, it’s no more complicated than that. […]
December 17, 2019

Five Misconceptions About Working for a Marketing Agency

I (Casey Watts)  didn’t start my career in a marketing agency and it’s not exactly what I went to school for. Sure, I learned how to […]
December 3, 2019

How to Boost Your Engagement with Enticing Headlines

Extra, extra, read all about it! Or don’t; it all depends on the headline. CopyBlogger found that, on average, 8 out of 10 people are reading […]