Casey Watts, Author at Helix House

Casey Watts

December 15, 2020

Things to Think About Going into the New Year

Let’s face it: 2020 kind of sucked. A lot of us had to let go of goals, reorganize how we work and live, reschedule big plans […]
November 17, 2020
data trackers

Three Important Data Trackers You Might Be Missing

How do you measure your success? In today’s world of digital media, everything is in a state of flux. One thing could be viral today and […]
November 10, 2020
what is a creative brief

What is a Creative Brief?

We’ve implemented a new system into our onboarding process — the creation of a creative brief! As a digital advertising agency, creative briefs are now our […]
October 27, 2020

Things Helix House Learned From COVID

We’re all in this together. We all struggled, we all grew, we all hurt, and we all learned. At Helix House, we’ve been extremely lucky during […]
October 13, 2020
Holiday marketing campaigns

When Should You Start Holiday Marketing Campaigns?

The holidays may be a couple of months away, but in terms of advertising, that is gone in a blink of an eye. When it comes […]
September 29, 2020
inspired design

Helix House Creative Strategist Shares How to Create Inspired Designs

The time has come for you to sit down and to think about creating a website for your business. It’s a big job — where do […]
September 17, 2020
how to write a blog post

How to Write a Blog Post That’s Actually Good

You may think writing a blog is as easy as putting some words on virtual paper and then hitting publish. And you’d be right. But writing […]
August 20, 2020
backlink audit

How To Audit A Backlink Opportunity

By now, you’ve probably noticed that Search Engine Optimization, or SEO, isn’t as easy as slapping a few keywords on blogs or a landing page. While […]
July 14, 2020
image representing the 4 seasons

Market Year-Round with Seasonal Advertising

It’s rare that one marketing strategy will work for a business all year. The market naturally fluctuates throughout the year; your traffic will change, sales will […]