helix, Author at Helix House


March 29, 2022
marketing intern

What I Learned as a Marketing Intern: Content Writing Edition

Helix House is a crazy and unique place, with some of the coolest people out there working their creative magic. As a content writing marketing intern, […]
March 1, 2022
main ideas

Wisdom From Chip and Dan Heath: Main Ideas Create Marketing Success

Dunn, North Carolina is the kind of place where people really get to know their neighbors. It’s a small town; the type you see in the […]
February 8, 2022
storytelling in marketing

Why Storytelling in Marketing Matters, Big Time

Let’s pretend you’re on the hunt for a new hairdryer (yours is hot pink, from the early 2000s, and blows cold air about half the time). […]
September 19, 2018
ppc management tips

7 PPC Management Tips to Save Money and Boost Conversions

Setting up an AdWords campaign is relatively simple in and of itself. But is it just as simple to create a game-changing, cost-effective campaign which produces excellent conversions […]
September 14, 2018

How To Find Focused Longtail Keywords With Ahrefs & Answer the Public

Keyword research can be a real pain in the butt. But, figuring out the exact right, targetable terms that your audience is searching for and building […]
June 11, 2018

A Look Inside Helix House (Horti)Culture

Here at the Helix House, we’ve become a bit of a greenhouse. We took a page out of Professor Karl “Doc’ von Vollensteen’s book and have […]
October 19, 2017

Fads – Ticket to Ride, or Dead End?

Welcome back to another episode of Helix House: Digital Marketing in the City. Every installment we look to give you the information to push the digital […]
August 9, 2017

Helix House’s Top Five TV Shows

Writers need to read, filmmakers need to watch movies, and social media managers need to spend 27 hours a day on twitter. Creatives tend to spend […]
April 25, 2017

5 TED Talks Entrepreneurs Need to Watch

It’s the beginning of another week and you might find you need a little help starting that fire in your belly. Today, we are going to […]