DATA & ANALYTICS
The Numbers Don't Lie.
Get set to track & adjust.
Almost all platforms of note these days come with native analytics.
However, knowing how to effectively instal and utilize tried-and-tested platforms such as Google Analytics, Google Tag Manager, Facebook Pixel, and HotJar still remains an essential piece of the data-gathering puzzle.
Which platforms are suited to your specific advertising campaign? Allow our tech-savvy engineers to show you and do the necessary work to get the data streaming in.
SPLIT-TESTING & OPTIMIZING
Moving you towards perfection.
Every online advertising campaign has key touch points along the buyer’s journey.
The first headline they read on your blog post, the images that capture their attention, the call-to-action that builds their desire to take the next step, the price they see when they land on your sales page… It all forms an intricate web of choice for your easily-dissuaded user.
By identifying the stages of your campaign that are creating a higher than desired user drop off rate, our split-testing engineers are able to carry out the necessary testing to tighten the screws and increase your conversions every step of the way.
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DATA ANALYSIS & REPORTING
The Helix difference.
We are scientists. There is no other word to describe our interaction with hard data.
Crunching numbers and making informed decisions is perhaps what separates us from the majority of advertising agencies.
Far from being just numbers on a report, the data we gather from your campaign jumps off the page and tells us a fascinating story about how people are feeling and acting as they go through the process of becoming (or not becoming) your latest customer.
The next action steps are always based on what the numbers tell us, meaning that predictable improvements are on their way.
Your partner and advisor.
Many businesses have their own in-house marketing team. Whilst they might not need full production, they have certainly identified the need to outsource some of the daily work.
If this sounds familiar and you are seeking guidance and advice, we’re here to listen, appraise, and give you our best estimate of what you should do next to reliably grow your business.
WE'RE READY TO GROW YOUR BUSINESS
And we want to prove it!
Use the form below to get in touch and ask any questions you have. We'll be happy to provide you with as much information as possible. Our average response time is less than 60mins (Mon - Fri, 9am - 6pm).
Get the information you need, now.