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September 29, 2020
inspired design

Helix House Creative Strategist Shares How to Create Inspired Designs

The time has come for you to sit down and to think about creating a website for your business. It’s a big job — where do […]
September 22, 2020

Google Productivity Tools, Apps and How to Use ‘Em!

This whole year has been about one thing: adapting and overcoming the challenges in front of us. Ok, that’s not too different from most years, but […]
September 17, 2020
how to write a blog post

How to Write a Blog Post That’s Actually Good

You may think writing a blog is as easy as putting some words on virtual paper and then hitting publish. And you’d be right. But writing […]
September 8, 2020

Understanding Google Algorithm Updates

Mastering your web presence is more than shooting out dope Facebook ads, Twitter burns, and having a gorgeous website. It doesn’t matter how great your website […]
August 20, 2020
backlink audit

How To Audit A Backlink Opportunity

By now, you’ve probably noticed that Search Engine Optimization, or SEO, isn’t as easy as slapping a few keywords on blogs or a landing page. While […]
July 22, 2020

Pinterest vs. Instagram, Who Wins?

Which is the superior picture based promo app? This time on the Helix House blog we’re looking at the head to head battle of photo-based social […]
July 14, 2020
image representing the 4 seasons

Market Year-Round with Seasonal Advertising

It’s rare that one marketing strategy will work for a business all year. The market naturally fluctuates throughout the year; your traffic will change, sales will […]
July 7, 2020

Building Your Brand Book

Everyone who has been through some secondary education has heard of style guides. They are a collection of practices and standards on the ‘right’ way to […]
June 30, 2020

What Does Digital Media Offer That TV Advertising Does Not?

TV advertising may have been the way of the future once, but that was 60 years ago! Technology and consumers move, fast, and businesses need to […]