CASEY WATTS - Helix House

CASEY WATTS

Junior Copywriter

BIRTHPLACE & ZODIAC SIGN

Michigan and Virgo

FAVORITE MOVIE?

My favorite movie really depends on my mood, though I am a sucker for How to Train your Dragon 2. There is just something about the beautifully animated scenery and the cat-like dragons that always makes me smile. Though I’ll never turn down the chance to watch Lord of the Rings: Fellowship of the Ring or The Incredibles.

HOW DO YOU SPEND YOUR FREE TIME?

I’m a casual gamer. If I’m not out hiking or hanging out with my friends, I’ll be playing Legend of Zelda, Mario Kart (anything Nintendo, really), Minecraft, Dead by Daylight, Dead Cells, Sims, Elder Scrolls Online or whatever catches my fancy that day (or whatever my friends invite me to play).

WHAT INSPIRES YOU?

This is a tough one. For me, inspiration can come from anywhere. It can be nature and watching the mountains turn purple as the sun sets behind them or seeing confused hikers trying to give a terrified tortoise water to drink.

I’m inspired by kindness and positivity. While I sympathize for the poor tortoise that’s being sprayed gently by the hikers’ water bottle, those little acts of (although misguided) kindness gives me hope. It inspires me to want to make a difference too, such as make sure the next set of resting hikers I come across have enough water to drink.
Positivity is a big one for me. I’m a realist with the heart of an optimist and the anxiety of a pessimist. It is so easy to see the negativity in the world or to see how things can go badly. When is see people smiling, engaging in self-improvement or looking to the bright side of things, it makes me want to do the same. I want to make a positive difference wherever I go and seeing others do the same helps me keep moving forward.

WHY MARKETING?

I was a community journalist before I moved to Arizona. It was my job to engage, inform and, in some cases, help the communities I wrote for. When I moved to Arizona, I did so for friends. I didn’t have a job in mind, though I knew I wanted to stay away from big media outlets. I wanted to continue to make a difference in my community and I didn’t see a way to do that if I was stuck reporting on White House news or crime.
When I was in Tennessee, a former contact of mine was a journalist who switched to marketing. She put the bug in my ear. She was still making a difference in the communities she worked with while not compromising her integrity to make a sale. I began researching and knew that if I made the switch, it would have to be for a company that put clients first, not the number of contracts and sales. I still wanted to make a difference and I wanted to continue learning new things.
Helix House proved to be that place.
Follow Us
error