Paid Search Management
Stop losing money on failed ad campaigns and start hitting your conversion goals. Helix House works to know your market inside and out to give you the best chance of success. Their team of paid search strategists dive into your paid search campaigns to manage your budget, your earnings, and minimize spend. This means high ROIs and hitting your monthly KPIs consistently, while updating you about your campaign’s progress every step of the way.
Market Research
Exploring uncharted territory is the name of the game with market research. Helix House strategist look at where you’ve gone and cut through the vines and thorns to explore places you’ve never thought of to find the best path for your business to grow. When conducting in-depth market research, the Helix House team looks beyond your competitors to find the best campaign types and keywords, as well as conducts extensive testing to create successful campaigns faster.
Data & Analytics
When you work with Helix House, you’ll never have to ask “how is my campaign doing?” Transparency is the name of the game: Helix House paid search strategists monitor, track, and report your campaign’s performance daily to ensure you're on track to hit your KPI and conversion goals, as well as lower your CPC and CTR to increase your ROIs. That’s industry speak that means Helix House works hard so you spend less and make more.
ROI Tracking
Our paid search strategy goes beyond generating leads and phone calls: it generates trackable and provable ROI. There is no “throw something at the wall and see what sticks” mentality: Helix House staff is driven by data and committed to your success, which means everything they do is trackable and reportable. If you’re hitting ROI, you’ll know. If you’re not hitting ROI, you’ll hear the exact strategy and timeline to achieve it in an efficient manner, guaranteed.
Landing Pages
Landing pages do what websites don’t. They convert. Landing pages designed by Helix House are built to target your demographics and increase your conversion rate, consistently, through extensive market research, data and analytics, and daily management. This includes running A/B testing, updating copy, imagery, and design, tracking performance, and regular updates to ensure you’re hitting getting the highest return possible.
Programmatic Display
Need a different approach to advertising? Programmatic display, which is one of the fastest-growing areas of digital marketing, is the answer. It involves precise targeting and automated media buying with real-time bidding to get your business in front of the right audience, every single time. A smart campaign strategy like this needs a smarter agency backing it. Through Helix House, you’ll be confident that your ads are displayed in the right places and are designed to boost sales.
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