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ROAS - What It Is, How to Boost It

One of the key ways we measure results is through return on advertising spend (ROAS). It helps us evaluate the effectiveness of different advertising campaigns and make data-driven decisions to maximize our clients' returns.
Marketing
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4-Helix-Digital-Advertising
Monday, May 22, 2023

How To Make a Sick TikTok (Before The Gov Takes It Away)

Master the art of crafting sick TikToks before the government snatches 'em away! Click here to learn how to beat Big Brother at their own game.
Marketing
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1-Helix-Marketing
Monday, May 15, 2023

“Was This Blog Written by AI?” – How To Better Leverage ChatGPT 

AI is a useful tool, so how do you leverage it intelligently, strategically, and effectively?
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Monday, May 8, 2023

Meet Cody, He's Been Around For Awhile

Helix Culture
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2-Helix-Culture
Monday, March 13, 2023

Brands That Light Our Fire

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Monday, March 6, 2023

WTF is Contribution Margin and Why Does it Matter?

Contribution margin is a great stat to know, and if you leverage it right, you can see your profits soar!
Business
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5-Helix-Business
Tuesday, February 28, 2023

AI Tech, Their Present, and Our Future?

It’s no secret that AI is taking the world by storm. Read more to learn how AI influences the advertising and marketing world right now and how it will in the future.
Marketing
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Monday, February 13, 2023

The Best Phoenix Restaurants We Visited This Month

Did you know Helix House loves the Phoenix restaurant scene? We’re a bunch of foodies over here. Read more to learn about our fav eats this month.
Helix Culture
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2-Helix-Culture
Monday, January 30, 2023

Meet Elaina - Copywriter, Hype Woman, Interior Design Obsessed

Meet Elaina! The newest copywriter, our hype queen, and a true style icon.
Helix Culture
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2-Helix-Culture
Friday, January 27, 2023

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Blimey That Went Quick: Top 3 Biggest Takeaways As A Content Intern At Helix House

Let me set the scene one last time… My name is Keri Matthews, and I am the content writing intern at Helix House. As you are reading this, I am probably representing Sun Devil Soccer on the football pitch. I am an international student-athlete from England studying Marketing at Arizona State University.
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2023

From England To The States: Interning As An International Student

Welcome back to the internship blog series, where you will learn about the behind-the-scenes of a content writing internship.
Helix Culture
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2023

What To Expect When You're Expecting (A Content Writing Internship)

Welcome to the Internship Blog Series! If you want to learn about the ins and outs of a content writing internship at Helix House, I have the answers for you. But first, let me introduce myself!
Helix Culture
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2023